NACURH Winner
Month: January 2019

NACURH, INC.

Social Program of the Month
A Night on the Red Carpet

School: Arizona State University-Polytechnic Region: IACURH
Person in charge: RHA Executive Board Nominator: Emily Brockman

Target Population: 900 Time Needed to Organize: 3 Months
Number of People in Attendance: 104 Date(s) of Program: January 24th, 2019
Number of People Needed to Organize: 20 Cost of Program: $1500
On-Campus Population: 1200 Chapter Size: 20

Origin of Program:

One of Arizona State University- Polytechnic's (ASU-P)'s annual, signature events is the spring semester welcome dances. This social program is RHA and the campus's largest events of the semester each year. When the event started in 2008, there was a precedent of heavy programming in the fall semester and very little community building opportunities in the spring semester. This event allowed for new students to meet other residents and veteran residents meet up after a long winter break. The dance starts the semester off on a fun and positive note. Each year, RHA reaches out to residents to chose a theme for the dance. For Spring 2019, the residents voted to have a Hollywood themed dance. Starting in November 2018, the RHA Executive Board worked together to put on this very successful extravaganza!

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Please give a short description of the program:

ASU-P RHA's "A Night on the Red Carpet" spring welcome week event is one of the most fun and successful program's on campus during the spring semester. The process of designing and crafting this event took longer than many of RHA's smaller program's, however, the extra effort was appreciated by the residents.

During the brain-storming process of creating this dance, the RHA Director of Program, Varsha Sarat held three open forum's during RHA'sweekly General Council meetings. From there, she came up with four concepts for the theme of the dance. In late November, she presented these concepts to the General Council and the Community Council Officers voted on their favorite theme. At that meeting, the theme of Hollywood was decided upon.

Once the theme was decided on, Varsha worked with the ASU-P department of Engagement and Student Services to incorporate the event with the other spring welcome week events. RHA's event was alongside the Undergraduate Student Government's and the Programming and Activities Board's Programming events. By being alongside these other student organizations allowed RHA's dance to increase its outreach and collaborate with other student leaders.

In December 2018, Varsha had to step down from her position as the Director of Programming and the tasks needed to be completed were delegated to the rest of the Executive Board. Although this was a minor obstacle to creating the event, the Executive Board was able to work throughout the winter break to make this event successful. The Executive Director, Luke Whelan-Gonzales delegated the remaining tasks; the Associate Director, Seth Gray worked with ASU-P'scampuscatering services to provide food for the dance, the Director of Marketing continued marketing efforts for the dance by tabling for the event and posting fliers around campus, and the NRHH Chancellor, Emily Brockman hired a photo booth vendor and purchased decorations for the ballroom. Everyone did their part and the event was very well put together.

On the night of the dance, many RHA Community Council Officers and NRHH members volunteered to help set-up, sign people in, and clean-up the event. Set-up was very fun and encouraged camaraderie as the volunteers blew-up around 300 balloons and placed twenty centerpieces. The volunteers at the sign-in table were very welcoming to residents when they arrived at the dance. Although Polytechnic is a smaller and more introverted campus, many residents broke out of their shells and had an amazing night.

Word Count: 397


Goals of the program:

Throughout the process of creating A Night on the Red Carpet originalgoals changed and new goals came up. Regardless, the event's teamadapted quickly and seamlessly to put on this successful social program.

Original Goals (that were maintained):

-Have over one hundred residents attend the event and participating inthe community building environment.

-Provide more opportunities for General Council members to be involvedin RHA functions.

-Maintain a budget of $1500 for the total cost of the dance, includingmarketing initiatives.

-Do not stress over the event and maintain a positive attitude.

-Raise awareness of RHA and encourage resident participation in RHAfunctions.

-Encourage the attendance residents who do not usually attendextracurricular programs.-Have fun!

Ad Hoc Goals:

-Delegate event planning tasks evenly and appropriately amongst theRHA Executive Board members.

-Maintain a positive, collaborative relationship with the PolytechnicNRHH chapter.

-Provide learning opportunities for the newly elected Director ofProgramming.

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Positive and lasting effects of the program:

All of the goals listed above, both the original goals and the ad hoc goals, were met; by reaching these goals, the Night on the Red Carpet was able to have both positive and lasting effects on the RHA Executive Board, the RHA General Council, and most importantly, the residents at the Polytechnic campus. The Executive Board learned how to work as a team throughout the event planning process and the directors (especially our newly elected directors), bonded and developed stronger relationships with each other; they will surely use the lessons they learned from planning this event to plan future, successful events. Many members of the General Council played a large role in making the dance successful. New members found their value in RHA Community Council positions by helping volunteer at the event; by providing opportunities for the members to feel valued, they will find their community within RHA and more generally, in college. Lastly,the residents of the Polytechnic campus were positively impacted by allowing them to meet other relationships and make new friends. Overall, the dance help strengthen the bond that all of the residents have while going to college.

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Short evaluation of the program:

With any program, there are strengths and weaknesses. The RHA "Nighton the Red Carpet" dance was no exception.

Strengths:

-More attendees than the anticipated amount attended the program.

-Three new Community Council officers helped by volunteering at the dance.

-Twelve returning Community Council officers helped by setting up andvolunteering at the dance.

-The cost of the dance did not go over the initial budget of $1,500.

-After the dance, three new Community Council officers were recruitedonto the General Council.

-The relationship between RHA and NRHH strengthened from the bondingmade by each organizations' members who helped with the program.

-The outgoing and incoming Directors of Programming were able todiscuss the logistics of the program both throughout and after the dance.

-All of the volunteers has a blast!

Weaknesses:

-There were less attendees at this month's dance than from the 2017and2018 spring welcome week dances.

-For the first 45 minutes of the dance, there were few attendeesactively participating.

-There were not as many activities for residents to participate in atthis program compared to similar programs.

-The Executive Board was unprepared to carry out the marketing planduring the week prior to the dance.

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How could this program be adapted to other campuses?

Many of the logistics involved in making the RHA "Night on the Red Carpet" dance successful can be easily adjusted for any campus to recreate. The first aspect to the program planning process that would make any dance successful is to reach out to the residents and collect their input on what they want to see. By valuing their opinions, the dance will be more inviting and appealing to attend. Despite the size of the campus, any campus can have a lively dance. Small campuses,such as the Polytechnic campus can have a smaller budget and focus on purchasing smaller snacks and smaller activities. Larger campuses with larger budgets can purchase more elaborate amenities and decorations. Marketing plans can also be adjusted to the complexity of the RHA's marketing team or talents of the director incharge of marketing. Because our Director of Marketing was relatively new to his position, he only tabled outside of the campus's academic buildings to distribute fliers. However, other campus's could also post to social media pages and email residents. In the end, it all comes down to understanding the culture of your campus and your campus's own limitations.

Word Count: 192



Date of entry into database: 2019-02-01 00:11:17

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